Our Methodology
The SOSTAC Loop
We focus on long-term, forward-looking planning with the goal of achieving a sustainable competitive advantage and specific objectives for your business.
Our process involves identifying and clearly defining measurable goals: we begin the process by reviewing the data and insight from our research phase (client, customer and competitor). This valuable information is what drives our strategy and fuels the creative work.
Blue Lynx will create a Holistic Marketing Strategy by separating your marketing channels and tactics into constituent elements. This ensures your channels such as landing page, social media, print, search ads, videos, they all work together with synergy and ensure your customers have an experience that in alignment with you brand.