Local Search"The Bitterness of Poor Quality Remains Long After The Sweetness Of Low Price Is Forgotten"Benjamin Franklin
A Creative Agency Focused On Your Local Results
When users search for service contractors, brick & mortar retail stores, restaurants, professional office buildings or other businesses in which proximity matters, Google will show local results. These results are usually segmented on the page and typically show 3 to 7 businesses with a map. Although some of your conventional SEO efforts apply, Local results use a distinct algorithm of it’s own. Other factors relating to Local search results include your location (obviously), your online citations (mentions from local sources), consistency with your company information across multiple online directories and signals that indicate your business is open and still operating (testimonials, updating Google+ pages and offers, etc.)
For businesses in which your proximity is important to customers, local search deserves special attention.